Exploring marketing research / William G. Zikmund
| Main Author: | Zikmund, William G. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Fort Worth : the Dryden Press, 1997 |
| Edition: | 6th ed. |
| Subjects: |
Marketing research.
Marketing. Research. |
| Tags: |
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| 001 | 0006440 | ||
| 003 | Th-MUT | ||
| 008 | 181106s9999 xx 000 0 eng d | ||
| 020 | |a 003018763X |c 1075 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 4 | |a HF5415.2 |b Z52E94 1997 | |
| 100 | 1 | |a Zikmund, William G. | |
| 245 | 1 | 0 | |a Exploring marketing research |b / |c William G. Zikmund |
| 250 | |a 6th ed. | ||
| 260 | |a Fort Worth : |b the Dryden Press, |c 1997 | ||
| 300 | |a 739 p. : |b illus., charts, tables ; |c 26 cm. | ||
| 500 | |a Includes index. | ||
| 650 | 0 | |a Marketing research. | |
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Research. | |
| 991 | |a MONOGRAPHS |b 7 |c 2018-11-07 05:17:38 |d 2022-09-07 10:56:58 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r txu |s eng |t 1997 |u 6th ed. |v Exploring marketing research / | ||