Media planning : a practical guide / Jim Surmanek
| Main Author: | Surmanek, Jim |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Lincolnwood, IL. : NTC Business Books, 1995 |
| Edition: | 3rd ed. |
| Subjects: |
Advertising.
|
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| Physical Description: |
209 p. : 23 cm. |
|---|---|
| ISBN: |
0844235121 |