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APA Citation

Nagle, T. T., & Holden, R. K. (1995). The strategy and tactics of pricing : a guide to profitable decision making (2nd ed.). New York: Prentice Hall.

MLA Citation

Nagle, Thomas T., and Reed K Holden. The Strategy and Tactics of Pricing : A Guide to Profitable Decision Making. 2nd ed. New York: Prentice Hall, 1995.

Warning: These citations may not always be 100% accurate.

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