Essentials of marketing research / William R. Dillon, Thomas J. Madden, Neil H. Firtle...[et al.]
| Main Author: | Dillon, William R. |
|---|---|
| Other Authors: | Firtle, Neil H., Madden, Thomas J. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Homewood, IL. : Irwin, 1993 |
| Series: |
The Irwin series in marketing
|
| Subjects: |
Consumer behavior.
Corporative marketing. Industrial marketing. International economics. Marketing research. |
| Tags: |
Add
No Tags, Be the first to tag this record!
|
| LEADER | 01003nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 0004273 | ||
| 003 | Th-MUT | ||
| 008 | 181106s9999 xx 000 0 eng d | ||
| 020 | |a 0256081123 |c 600 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 0 | |a HF5415.2 |b D54E88 | |
| 100 | 1 | |a Dillon, William R. | |
| 245 | 1 | 0 | |a Essentials of marketing research |b / |c William R. Dillon, Thomas J. Madden, Neil H. Firtle...[et al.] |
| 260 | |a Homewood, IL. : |b Irwin, |c 1993 | ||
| 300 | |a xviii, 556 p. : |b illus., graphs ; |c 26 cm. | ||
| 440 | 0 | |a The Irwin series in marketing | |
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Corporative marketing. | |
| 650 | 0 | |a Industrial marketing. | |
| 650 | 0 | |a International economics. | |
| 650 | 0 | |a Marketing research. | |
| 700 | 1 | |a Firtle, Neil H. | |
| 700 | 1 | |a Madden, Thomas J. | |
| 991 | |a MONOGRAPHS |b 7 |c 2018-11-06 21:21:56 |d 2022-12-17 09:00:13 |e mut |f n |g 2018-11-06 |h n |i a |j m |k |l a |m |n a |o |p b |q |r ilu |s eng |t 1993 |v Essentials of marketing research / | ||