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APA Citation

Evans, J. R., & Berman, B. (1997). Marketing (7th ed.). Upper Saddle River, NJ.: Prentice Hall International.

MLA Citation

Evans, Joel R., and Barry Berman. Marketing. 7th ed. Upper Saddle River, NJ.: Prentice Hall International, 1997.

Warning: These citations may not always be 100% accurate.

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