Strategic marketing management cases / David W. Cravens, Charles W. Lamb, Victoria L. Crittenden
Main Author: | Cravens, David W. |
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Other Authors: | Crittenden, Victoria L., Lamb, Charles W. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Chicago : Irwin, 1996 |
Edition: | 5th ed. |
Subjects: |
Business.
Marketing. Selling. |
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Place a Title Level Reserve
MUT Lib 3rd Floor
Call Number: | HF5415 C73S87 1996 |
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2 - Copy 1 |
Available
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