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APA Citation
Baker, S., & Baker, K. (1993). Market mapping : how to use revolutionary new software to find, analyze, and keep customers. New York: McGraw-Hill.
MLA CitationBaker, Sunny, and Kim Baker. Market Mapping : How to Use Revolutionary New Software to Find, Analyze, and Keep Customers. New York: McGraw-Hill, 1993.
Warning: These citations may not always be 100% accurate.