Strategic retail management : text and cases / David E. Bell, Walter J. Salmon
Main Author: | Bell, David E. |
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Other Authors: | Salmon, Walter J. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Cincinnati : South-Western College Pub., 1996 |
Subjects: |
Marketing.
Retail trade -- > Management. |
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Item Description: |
Includes index. |
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Physical Description: |
viii, 791 p. : illus., charts ; 24 cm. |
ISBN: |
0538849088 |