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Differentiate or die : survival in our era of killer competition /
by Trout, Jack Published 2000
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    The new positioning : the latest on the world's #1 business strategy /
    by Trout, Jack Published 1996
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      Marketing warfare /
      by Ries, Al Published 1986
      Other Authors: “...Trout, Jack...”
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        Bottom-up marketing /
        by Ries, Al Published 1989
        Other Authors: “...Trout, Jack...”
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